An ambitious electric car startup out of California, Fisker was designing strikingly beautiful cars with plans to begin selling them at luxury dealerships throughout the world. They needed an app that not only educated their distributor’s sales people on the new found brand and flagship vehicle, but converted them to brand advocates. We put together our proposal as a full fledged app, delivered to the director of marketing on a new iPad. We were invited to come pitch, and I helped lead a presentation that secured us the project. Over the next few months we built a beautiful learning app that explored every detail of both the brand and the vehicle in an engaging and beautiful interactive experience.