I'd been partnering with Burkson Development for years before we collaborated on their own brand. They were an agency born out of opportunity and had never take the time to define who or what they were. I walked them through the process of brand positioning and market analysis, helping them claim their voice and brand identity. We worked through a brand and logo redesign and a full website design. The end result was a positioning that was true to the team, their core capabilities, values and service offerings.